The Betway Group is a global online gambling company providing entertainment across a number of brands including Betway Sportsbook, Betway Casino, Betway Vegas, Betway Bingo and Betway Poker.
The Group also operate a number of other brands including Dream Bingo, Bingo on the Box and Spin Casino.
Requirements
- A professional online presence to entice partners.
- A solution for recruitment redirects.
- Disclosing information progressively to avoid clutter.
- Accessible on all mobile devices.
- Have a corporate, professional look and feel.
Project
The Betway Group
Project
The Betway Group
My Responsibilities
- Competitor Analysis
- UI Design
- Development (HTML / CSS)
- Agency Consultant
- AB Testing
Discovery Phase
Working along side an external scrum team to ensure production correlated with our concepts and information architecture.
Business Requirements
- Questionaire
- Competitor Reviews
- Information Architecture
- Usability Testing
- low fidelity sketching
- Brand focused Ideation workshop
